Participate in the $100 Challenge

This year, the Denton Chamber of Commerce is bringing back the $100 Challenge. Shift $100 of your budget to a locally owned, independent business. If you don’t have $100, spend $50. If you don’t have $50, spend $10. Click to see a list of local Chamber Members and get a head start on your shopping.

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SVN® Expands Presence In Texas With the Addition of SVN | Verus Commercial

SVN International Corp. (SVNIC), the leading full-service commercial real estate franchisor of the SVN® brand, proudly introduces the latest addition to its expanding network – SVN | Verus Commercial, located in Denton, Texas. The firm’s Managing Director, Greg Johnson, brings over 20 years of industry experience and a team of 11 professionals specializing in Land, Retail, Office, Medical, Industrial, and Multifamily properties.

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Guest User
14 Ways to Attract the Best and the Brightest Employees

Everyone wants to attract the best and brightest employees. After all, your team directly affects your ability to provide excellent customer service, and that is essential to business success these days. So how do you become the kind of business that people want to work for? Here are some ideas to help make you an employer of choice in your community.

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The ROI in Giving Back as a Small Business Owner

Before you say you have no time to give back, or before you grumble about already doing it, this is not your typical post telling you that you need to give back to people who support you in your community. Instead, this article encourages you to give back as a small business owner based of what you will get. These benefits are all about you and your business, a return on your investment of time. Here’s why you should think about giving back.

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Kendall Carlson
4 Ways to Relax During the Crazy Holiday Season

Stress is almost inevitable during the holiday. And businesses that do large sales during this time will either be stressed because they’re doing a great amount or they’ll worry because they’re not doing enough. Don’t run yourself down and risk injury or sickness. If you’re sick or exhausted, you’ll only be more stressed. Try these tips for reducing stress instead.

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5 Surprising Things Your Employees Want

You’ve probably read all the articles that tell you employees want more money, more praise, and more opportunity. And these things are 100% true, but there are other things they wish they had, too. These are things they probably haven’t told you, and maybe haven’t even figured them out themselves.

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Kendall Carlson
Diversity Corner - September Edition: Hispanic Heritage Month

Recently, while attending a local event, I used the word “Hispanic” to describe myself. A person at the table challenged me, asking “Where is Hispanic? I don’t see a place called Hispanic when I look at a map.” It’s a fair question and I imagine non-Hispanics and Hispanics alike have wondered the same. On the eve of Hispanic Heritage Month, I thought it would be a good time to briefly describe its origin.

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Guest User
Why You Need to Grow Your Personal Brand (and It’s Not to Land a New Job)

Business owners are as guilty as they come. Because they have their own businesses they rarely see a reason to build out things like their LinkedIn profiles. “I’m not looking for a job.”, is a common response when asked why they don’t have one. But in today’s uber-competitive business climate, where even mom and pops are potentially competing on a global level, it’s more important than ever to be able to differentiate your business, and yourself, from the competition. This is done through personal branding.

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Kendall Carlson
3 Most Common Business Challenges and Ways to Slay Them

Being a business owner has its rewards and its challenges. If you’ve been in business longer than a hot second, you’ve likely experienced both. Often the freedoms override the dissatisfaction, but if you find that the negatives are wearing on you, don’t get discouraged. The earlier you recognize the most common challenges of business ownership, the more likely you’ll be able to take them in stride.

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Kendall Carlson
Master LinkedIn with These 5 Quick Steps

Too many people think LinkedIn is solely for finding a job. Since small business owners have jobs, they often overlook the site’s potential. LinkedIn has 756 million users (as of 6/29/21), with two new users joining per second, on average. Over 110 million users are based in the U.S. If you want to improve your personal brand and your company’s visibility, this site is a great place to start. Here’s what you need.

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Kendall Carlson
Diversity Corner - August Edition: Recognizing Microaggressions

As a business owner you want to be mindful of microaggressions occurring in your company because research shows microaggressions have negative impacts on employees’ relationships at work and job outcomes. The accumulation of microaggressions can also lead to health problems and may be more psychologically damaging than direct forms of discrimination. If your employees are experiencing microaggressions in your business, they may turnover more quickly. If your customers experience microaggressions from your employees when they patronize your business then they will not return. Running your business is already tough enough, so how do you mitigate what is challenging to see?

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Kendall Carlson
Real Talk About Hiring Freelancers in Your Business: When You Need to and What You Should Know

According to Linkedin, 70% of small businesses had hired a freelancer at some point. 81% of those who had hired a freelancer plan to do it again. If you’re considering hiring a freelancer, remember there are some differences between them and a traditional employee. Check out this blog for 3 things to keep in mind when working with a freelancer, ideal times to hire a freelancer, and popular misconceptions about working with freelancers.

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Kendall Carlson
A Reason to Join the Chamber that Only a Handful Think About, But Everyone Can Use

When was the last time you heard someone say, “I have too many followers and too many likes on my business page.”? Uh, never. Whether you’re just beginning to get your business into social media marketing or you’ve been there a while, you can always use some help. The chamber is one of those little-known places that you can get it for less than the cost of employing an agency. Here’s how your business can benefit.

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Diversity Corner - July Edition: Inclusive Leadership

Inclusive leadership is leadership that is exhibited through the lens of inclusion by putting inclusion at the forefront of every decision in your organization. Inclusive leaders understand all of their employees. They intentionally ask feedback from their employees who are underrepresented. And most importantly, they do it not only when they have a question about diversity. Companies with leaders who are perceived to be inclusive by their employees experience greater productivity and performance. So how do you become an inclusive leader? There are three important factors that help you practice inclusive leadership: 1. Exposure, 2. Experience, 3. Empathy.

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6 Ways to Build Long Lasting Customer Relationships

In this age of consumerism, there's a choice for every product. You alone do not hold a monopoly on your product so you must understand that the customer is king. For a business to be sustained and stay viable, the customer must always come first. Keeping them happy and returning for more is the ultimate goal for any business.

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Kendall Carlson
The Mutual Benefit of Content Marketing with the Chamber

Content marketing is creating content your ideal customer is interested in, in a medium they enjoy, that will inspire, educate, or entertain. The goal of content marketing is to become a resource for your target demographic in order to help them know, like, and trust you and thus want to do business with you. It is a long-term play, not a short-term win. In content marketing, you use content to create a trusted relationship with your potential customer and that can't be done overnight. Done correctly, it's a large investment in time. But does the investment pay off?

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Kendall Carlson